Taylor Swift Could Sign the Biggest Deal of Any Contemporary Artist

By Pacey on August 28, 2018
(Photo by Carrie Davenport/Getty Images for TAS)

Taylor Swift has been with Big Machine Records since she signed her original deal at age 15. Well her contract is about to expire in November, and she is in perfect bargaining territory to sign the biggest deal with ANY record label. Big Machine is trying their hardest to keep her with them, as she brings in 80 percent of their revenue. Swift’s first five albums all sold between six and 10 million copies, and in an age in which virtually no artists are selling physical product, Reputation has sold more than three million copies. Every date of the first 18 cities of her Reputation Tour sold out, and Swift has been earning between five and nine million dollars each night on the tour. In my opinion, she deserves every bit of money she gets with this new contract she’s about to sign.

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